This new Almay product caught my eye at the drugstore the other night. It claims it will "wake up" your eyes, reduce puffiness, etc. It is yellow-toned, which is good for under-eye circles. However, I don't think I will buy it again. It has a very thin consistency, and unless I use an undereye cream (which I don't always remember or have time to do), I end up with dry under-eye skin which looks crinkly. I'm in my mid-30's but don't really have much in the way of lines around my eyes, so I don't consider this product to be particularly helpful! BTW, I also picked up the Almay gel eye pencil in the dark brown shade. For a "gel" pencil, this is pretty hard stuff. Kind of like dragging a pencil lead across your eye. I much prefer a pencil like Lancome Le Stylo, which has a softer texture and creates a bit of a smudgy line that stays put.