I bought this on a whim since it was on sale. I like Avon blushes, but the price is high compared to their other products. This looks like a neutral brown-like it would be really boring. It is a neutral color according to Avon. It really flatters my pale complexion (about MAC NC15 to NC20). It almost brings out my nearly invisible freckles, and so livens my complexion. It works even better over a pinch of red gel blush. Avon blushes last a long time, also. This was a lucky find for my complexion.