This stuff is awesome! It is a very moisturizing lip balm with SPF 15 that has a great tint of color to it. It shows up on my lips as a my-lips-but-better color. It kind of a rosey-mauve. It also has a great vanilla scent and taste! I haven't tried the Almay Pure Tints, but from the descriptions I've heard, this could be comparable and cheaper! It's great in the winter when you want to wear lipstick, but it is too drying. Or in the summer when you need sun protection but want to have a hint of color on your lips. Actually, its great all year round!!! :)
