Well, it has the same feel as the incredible original formual, but with the suncreen component, they added the cheap kind, so it's pasty white, and always turns your lips purply/lilcaish. So......if you are sunbathing privately, then this is an A+ product. However, if you are actually going to be seen, I recommend you get a lip balm such as Chapstick Vanilla Mint balm with SPF15 (approx $1.59) which goes on clear, and tastes almost as good.