I decided to purchase this gloss because of high ratings in all the reviews. This product does its job pretty well and is not overly sticky. However, I took off a point for it's icky smell (which does disappear more or less), and another point because the wand holds about as much as a toothpick. I bought the Juicy Apple shade, and as the other reviewers said, it is sort of a "my lips but better" color. Overall, I think it is an above average product, but then it also costs more than average.