This stuff is great! It really lives up to the hype. I got it in eternal flame, a beautiful deep red with gold shimmer. The color is quite similar to the see thru tube. It really does last all day. The application is a bit tricky at first but definitely do-able, and it leaves a flexible color coating that does not budge or really dry the lips, and the gloss makes it as shiny as the ads without rubbing off any of the color. No taste or odor whatsoever! Great stuff!
