I have fair skin but I just got highlights and wanted a blush that would look summery w/out making me look orange-y or like I was trying to use bronzer as a blush----after many tries I found this product. It's a cream to powder blush w/ a bit of fine golden shimmer to it, it's also more of a deep mauve than a plum, it goes on so deep rosy---like I just got a bit of sun---but it doesn't look fake at all and it blends great and wears for a pretty long time, almost all day w/out reapplication. It's very finely milled so that's part of why I think it goes on so natural looking, it also means that a little bit goes along way so it'll probably last me well into next summer as well. I highly reccommend it----great color, pretty affordable, comes in an easy to carry med. size pot, and looks very natural---A+
