I bought this mascara on the sale the other day, not sure the regular price. It is more for volume than lengthen and really is a nice mascara. I did experience some flaking as I always do w/mascaras that aren't waterproof. Since I do like it I have kept this one and sometimes wear it on top of my Maybelline Waterproof Lash Discovery which gives me lengthen so I get lengthen and volume but just use 2 different mascaras to get it! Not too bad from the "queen" of mascara returns!! LOL I gave it a 4 because I believe others will really like this mascara but took off one "pt" for some flaking.