Lovechild is one of my favorite glosses - pinky plum with coppery gold shimmer. I reach for it regularly because it's one of my "no-brainer" glosses. I just slick it on and know that I will look more polished, even if I'm not wearing any other makeup. I get compliments whenever I wear this gloss. Lovechild is my answer to MAC Lust. It gives me the natural lip look that I wanted but couldn't get from Lust no matter how hard I tried. I have pigmented pink lips, and Lust washed me out. Lovechild looks pretty and natural on me. It's a staple in my collection.