These beads are used by sweeping a big fluffy brush over them and then applying to the bridge of your nose and tops of cheeks(pretty much where the sun would leave some color on your face).I also sweep a little on my forehead, chin and a bit on my upper chest. It looks so natural!!!!!!!!!!! A very nice sun-kissed look for summer. I am using it instead of blush and have gotten TONS of compliments from people thinking I had "Gotten some Sun". Love this stuff!!!!!!!!!!!!!