I got this at dollar Tree but it isn't discontinued as far as I can tell from the Maybelline web site. I had heard raves about it and they are true. The color is a pink copper with some shimmer. It lasts a long time-at least half a day with a lipliner and balm under it. There is a lip plumping effect to this lipstick and it doesn't wear away from my lipline. It has a rather dense consistency, like a long lasting lipstick, but goes on smoothly. It didn't dry my lips but it has a drier texture like most long lasting lipsticks. No taste or smell. If you see this at Dollar Tree it is definitely worth buying.