This is the perfect nude color! I was going to buy the Wet 'n' Wild one in #712 I think it was, but the NYC Color one looked a little more pink. Since I look better in nudes with a little more pink, I chose this one...it goes great under all my lippies, goes on smooth with no tugging, and is just a great color. I like to line my whole lips with it and put some balm or gloss over top for a beautiful nude lip. Plus its so cheap!!!