Just say no!
You know what I hate? When a company makes a perfectly good product, and then changes it altogether, after you've fallen in love with the original.
When Rimmel first hit the market and put out this gloss, it was perfection: it was thick, it was so glossy that it made my lips look wet, and it had no scent whatsoever. I got the most fabulous porn star (LOL) frosty peachy pink lush lips using this stuff.
They reformulated this gloss some time ago, and when they did, I knew I'd never use it again. They added a creamsicle scent, they thinned out the formula, and it just wasn't the same product I'd come to love.
I must be a glutton for punishment, because even though I KNEW they'd done this to the formula, I couldn't help but admire the color any time I walked by a Rimmel display, and I ended up buying it AGAIN, hoping for a change back to what it once was. SUCH a bad move. Just when I thought it couldn't get any worse, it did: they changed the doe-foot applicator to a skimpy little SPONGE applicator! Grrrrr. So now, in addition to having a crappy scent and no staying power, I can barely get anything off of the wand. Add to that, I think they've even changed the color a bit, because once I collected some product on the back of my hand, I finally had enough to put on my lips with my finger, and there was barely any pigment. Double grrrrrrr.
Rimmel, someone done told you wrong that this was a good idea. I've been burned twice, and that'll never happen again. This just screamed "RETURN ME." So I did (and yeah, I'm a little bitter LOL).